HI, I'M LUCIA
I Create Leadership Transformation Through Subconscious Work.
Deep. Lasting. Identity-level change.
I work with high-achieving leaders and visionaries who understand that success is not a strategy problem — it’s an identity one.
Because no title, achievement, or external validation can compensate for internal standards shaped by stress, fear, or subconscious survival patterns.
Through precise subconscious recalibration, we shift the internal signal that drives your decisions, performance, and leadership — so clarity strengthens, pressure stabilizes, and power becomes embodied.
I spent years in the corporate world, navigating high-stress environments and witnessing the toll it took on leaders around me.
EVERYTHING CHANGED, WHEN...
I Realized Hidden Blocks Were Holding Professionals Back.
I realized that hidden subconscious patterns were silently shaping how even the most capable professionals performed under pressure.
That realization led me to build a body of work that doesn’t manage symptoms — it recalibrates the internal standards and stress responses that drive decisions, leadership, and results.
By working directly with the subconscious mind, I help leaders stabilize their nervous system, refine their identity, and operate from clarity, authority, and embodied power.
And while my work isn’t for everyone — my clients often tell me:
“You’re not for everyone. But for the right one, you’re the best.”
Why My Work Is Different.
Rapid Results
I work at the subconscious level — where identity, standards, and stress patterns are formed. When the root shifts, performance follows.
Methodology
Blending science backed RTT®, NLP, and leadership psychology, I bridge subconscious depth with strategic execution. This is not surface coaching — it is structural work.
Broad Expertise
My work spans the full spectrum of human performance — from anxiety and stress regulation to identity-level leadership development.
Because sustainable authority begins with internal stability.
Real change doesn’t have to take years—it can start in just one session.
Professional Credentials
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Clinical Hypnotherapist certified in Rapid Transformational Therapy ® Marisa Peer School, United Kingdom
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Certified Trauma Recovery Specialist by Your Steps Counseling United Kingdom
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Certified Solution Focused Coach by Erickson Coaching International Canada
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International accreditation at ACCPH United Kingdom
Founder & Author
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Founder of Standards That Magnetize®️ — trademarked framework on feminine standards, sovereignty, and embodied leadership
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Author of Unapologetically Feminine — a published book on self-worth, boundaries, feminine power, and returning to yourself.
Speaking & Academic Engagements
Academic Engagement
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Guest speaker, LUISS Guido Carli University (Rome), 03/2024
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Topic: Stress Management for Students
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Format: Online lecture
Speaker & Facilitator
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Standards That Magnetize® – Leadership & Personal Authority Event, Slovakia, 08/2025
Featured Talks
& Interviews
FEATURED IN FORBES FRANCE
Towards a new model of feminine leadership
I talked to Forbes France about a new kind of leadership – one that’s not built on perfectionism, anxiety, or outdated models, but on authenticity, self-worth, and doing the deep work.
LISTEN TO MY PODCAST
Conversations That Transform
Tune in to Conscious Transformation with Lucia Petrusova, where I explore the path to authentic leadership, mental clarity, and personal growth.
FEATURED INTERVIEW
The Interview That Marked My Turning Point
In my first U.S. interview, I share how working with RTT® helped me shift the subconscious patterns that were impacting my well-being and performance.
What began as a deeply personal transformation became the foundation of my work — guiding leaders to recalibrate identity, stabilize under pressure, and lead from clarity rather than survival patterns.
